Autodesk eyes automobile, industrial design for India growth

Monday, Sep 15, 2014,22:31 IST By metrovaartha A A A

Upbeat on the opportunities in the Indian market, design solutions major Autodesk expects sectors like automobiles, industrial design, architecture and entertainment to drive its revenue growth in the country.
For the May-July quarter, revenue from emerging economies , which includes BRICS nations (Brazil, Russia, India, China and South Africa) was USD 98 million, up 14 per cent compared to the second quarter last year. India’s contribution was 15 per cent to the total revenue from emerging markets. Revenue from emerging economies represented 15 per cent of total revenue in the second quarter.
We are bullish about the opportunities in the market in India. With a new supportive government we expect the journey to be more exciting. Especially with the growth of the small and medium businesses (SMBs), Autodesk Senior VP (Worldwide Sales and Services) Steve Blum told PTI. The company is eyeing the automobile design, industrial machinery segment as well as the construction & architecture and the cinema & entertainment sectors to drive the growth for the US-based firm, he added.
On its go-to-market strategy for SMBs, Blum said: Our aim is to democratise technology. We are making software accessible for the SMBs with our subscription-based model. In the SMBs, the company is eyeing specifically the industrial machinery and the supply chain segments. Besides, the firm is also offering its cloud-based platform Autodesk 360 services, also called the Facebook of the professional world.
Autodesk 360 helps design, engineering and project teams work together efficiently on a centralised platform. It offers users the ability to store, search, and view critical design data anytime, anywhere. To strengthen its cloud-based services, Autodesk in 2012 had acquired Qontext, an enterprise social collaboration software, from Hyderabad-based Pramati Technologies for an undisclosed sum. Autodesk runs this cloud-based platform out of its research and development (R&D) centre in Hyderabad.