DD’s ‘Kisan channel’ for farmers

Monday, May 25, 2015,19:50 IST By metro vaartha A A A

New Delhi | Prime Minister Narendra Modi, whose government is fighting  the opposition campaign projecting it as anti-farmer,  will tomorrow launch the 24×7  channel of public broadcaster Doordarshan, devoted to the farmers and agriculture.
Named as ‘DD Kisan’, the timing of launch of the channel is coinciding with the completion of one year of Narendra Modi-led government at the Centre, and fulfilling a long-standing need of peasants to have a channel fully devoted to them.
DD Kisan would cater to the needs of rural India, especially of ryots, Minister of Information and Broadcasting Arun Jaitley told reporters, after inaugurating a multi-media exhibition on the Modi Government’s achievements of last one year.
The channel would be very useful to farmers as it would carry weather forecasts several times a day and other crucial information to the peasants, in addition to entertainment programmes, he said.
Meanwhile, the multimedia exhibition titled ‘Saal Ek Shuruaat Anek’ (One year but many beginnings), inaugurated by Mr Jaitley  and put together by the Department of Audio Visual Publicity, highlights the various initiatives of Modi  Government over the last one year. ”It shows the overall direction of Modi government in the last one year,” Mr Jaitley informed.
The exhibition will travel to all 30 state capitals, in addition to one more city in  each state, taking  the total number of cities to 60.
Besides, 345 mobile vans will take the exhibition to 543 districts.
The mobile exhibition would travel to far off areas to create awareness among people about the various developmental schemes of the Government, the Minister added.
The major initiatives of the Government covered by the exhibition are transparent and corruption-free government, clean India mission, jobs for all, good governance, health for all, power for all, financial inclusion and security, education and skilling, ensuring dignity of labour, urban transformation, framers’ welfare, vibrant economy, development of north east and Friendship on equal footing.

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